One exciting aspect of the coaching and leadership development industry is the cascade of excellent books that appear on an on-going basis. Here’s a list of 10 highly recommended books to help you grow and refine your coaching work, listed in no particular order.
The Advice Trap: Be Humble, Stay Curious & Change the Way You Lead Forever
by Michael Bungay Stanier
This book explores the pitfalls of indiscriminate advice-giving and how it can lead to solving the wrong problems, overlooking valuable input from others, and ultimately hindering growth and engagement. Stanier advocates for a more coach-like approach centered on curiosity and questions. The author defines three common types of advice-givers (labeled “advice monsters”) and how they operate. The book also provides practical tools and techniques for asking powerful questions, focusing on real challenges, and fostering a more collaborative and empowering workplace environment. While this book is highly applicable to leaders who want to actively develop their reports, there’s plenty to gain for executive coaches within the pages as well.
Coach the Person, Not the Problem: A Guide to Using Reflective Inquiry
by Marcia Reynolds
Reynolds’ book offers a transformative approach to coaching, emphasizing the power of “reflective inquiry” over asking open-ended questions. Coaches engage in reflective inquiry by thoughtfully reflecting back clients’ words and expressions, allowing them to hear themselves and see their situations with fresh eyes. The book argues that while routine questions lead to routine answers, reflective inquiry fosters deeper insights and self-awareness in clients. The core principle Reynolds advocates is shifting the coaching focus from merely solving immediate issues to understanding the individual’s underlying thoughts, beliefs, and values. Coaching the person is a classic phrase in coaching and this book helps the reader understand how to do just that rather than fixate on problems.
by Mary Beth A. O’Neill
This book presents a unique systems approach to executive coaching, emphasizing the coach’s role in navigating complex organizational dynamics. The book provides a four-phase methodology for coaches, focusing on building a strong coach-client relationship and facilitating significant business outcomes. The book discusses self-management for coaches, helping them to understand the “force fields” within organizations that impact leaders, and guiding them to seize critical learning moments. O’Neill stresses the importance of coaches embracing both strength and empathy in their work, asserting their role while maintaining a supportive relationship with their executive level clients. Readers will also gain insight into O’Neill’s recommended triple view of setting coaching objectives that is worth emulating. Indeed, there are so many best practices in this book for executive coaches that it’s not only worth reading, but reading again and again.
Leadership Team Coaching: Developing Collective Transformational Leadership 4th Edition
by Peter Hawkins
Author Hawkins describes in this book how to build high-performing teams through coaching, focusing on transformational leadership. The book emphasizes the importance of relationships within teams and the impact of coaching on team effectiveness. Five key disciplines crucial for high-impact team performance are presented: Commissioning, Clarifying, Co-Creating, Connecting, and Core. Based on these core disciplines, the book provides practical tools and techniques for team coaching. The fourth edition includes updated content on agile teaming, digital team coaching apps, and AI, as well as guidance on training team leaders to coach their own teams. This book is not for the faint of heart as it’s well into the hundreds of pages. However, for the seriously committed team coach, it’s an indispensable resource.
Trillion Dollar Coach: The Leadership Playbook of Silicon Valley’s Bill Campbell
by Alan Eagle, Eric Schmidt, and Jonathan Rosenberg
This book explores the life and leadership principles of Bill Campbell, a renowned executive coach who mentored many top Silicon Valley leaders. Highlighted is Campbell’s unique approach to coaching, which involved cultivating psychological safety, setting clear goals, and instilling a sense of purpose within teams. The book emphasizes the importance of building strong teams, fostering trust, and prioritizing relationships in the workplace. The authors provide practical tips for leaders seeking to implement Campbell’s practices and principles. While Bill Campbell may not immediately come to mind when one thinks of highly impactful and known executive coaches, he had a clear and lasting impact on companies that have become household names.
Narrative Coaching: The Definitive Guide to Bringing New Stories to Life
by David B. Drake
Narrative coaching, detailed in this book, centers on the impact of personal stories in shaping identity and experiences. By listening intently and posing insightful questions, the narrative coach facilitates reflection and new viewpoints. The book instructs coaches and individuals in leveraging storytelling to foster self-awareness, motivate action, and achieve significant change. This is accomplished by examining, reframing, and revising restrictive narratives to cultivate more positive and rewarding ones. The book emphasizes the narrative coach’s role in establishing a secure and encouraging space for clients to deep dive into their personal stories. Though this book is written like an academic text, it will reward the reader with a thorough and differentiated method for coaching leaders to tell themselves better stories that lead to better outcomes.
Coaching Hacks: Simple Strategies to Make Every Conversation More Effective
by Jonathan Reitz
This book provides actionable and memorable techniques to improve communication and coaching. Its central theme is empowering individuals by guiding them to discover their own answers and capabilities. The author stresses the importance of prioritizing the coachee in conversations, fostering momentum, and employing effective questioning. These “hacks” are valuable for coaching as well as various professional and personal interactions. By using skillful questioning and active listening, coaches can facilitate coachees’ exploration of challenges and identification of their own solutions, leading to a feeling of advancement and progress. What’s really useful about this book is how it’s written into many bite-sized chapters that can be digested in short bursts and acted on. It’s an under the radar gem.
Guerrilla Marketing for Coaches: Six Steps to Building Your Million-Dollar Coaching Practice
by Andrew Neitlich and Jay Conrad Levinson
.”Guerrilla Marketing for Coaches” offers practical, budget-friendly marketing strategies for coaches aiming to build successful practices. It focuses on attracting clients and increasing revenue through innovative tactics like social media, business partnerships, and workshops. Emphasizing the importance of understanding the target market and delivering positive client results, the book details six steps for coaches to develop a million-dollar coaching practice over time. The model within the book is one that anyone can understand and employ with clear determination. Andrew Neitlich is famous for having founded the Center for Executive Coaching and the organization we are affiliated with to train and certify executive coaches.
The Prosperous Coach: Increase Income and Impact for You and Your Clients
by Rich Litvin and Steve Chandler
This book advises coaches on establishing a successful business by prioritizing genuine connections and deeply serving clients, moving beyond conventional marketing. It highlights the significance of a client-centered mindset for coaches. The authors emphasize that a coach’s success stems from serving clients and cultivating relationships, not merely selling services. The authors advocate building a coaching practice through meaningful dialogue and directly showcasing the benefits of coaching to prospective clients. This book was written some time back, but it still holds value for coaches who want to learn about how to run a successful client-centric practice.
Mastering Executive Transitions: The Definitive Guide
by Navid Nazemian
Navigating leadership transitions effectively is crucial for both executives and the organizations supporting them, yet often these transitions are problematic, as evidenced by a significant 40% failure rate. This book offers a comprehensive model to improve transition success. Nazemain outlines seven key phases of transition adaptation: Discover, Immerse, Adapt, Mobilize, Operate, Nourish, and Develop. By identifying common pitfalls and offering practical guidance, the book provides a framework for executives entering new roles to navigate these complexities and mitigate risks. Nazemian is known globally as an expert on executive transitions.
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These recommended books offer significant insight and information to help you develop your coaching skills and practice. To further enhance your professional growth, consider combining these resources with our highly regarded executive coach training programs presented in conjunction with the Center for Executive Coaching. When you’re ready to become one of the world’s leading executive coaches, turn to us to help you get there.
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Executive Coaching with Backbone & Heart: A Systems Approach to Engaging Leaders with Their Challenges, 2nd Ed.




